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Bold & Sharp Sales Operations Index
 Bold & Sharp Sales Operations Index 1024 510 admin9696
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Sales operations are supposed to be the armed wing of sales organizations. From goals setting to compensation programs, from sales enablement to best practices adoption, they should be the ideal partner that helps sales organizations focus on what they are paid for : selling more and selling better. How come sales ops are so much…

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Sales and marketing performance index
 Sales and marketing performance index 1024 683 Bruno Sireyjol
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B2B sales leaders in find it difficult to understand the respective and combined role and impact of the sales and marketing functions. Efforts to transform sales and marketing often suffer from the lack of methodology and understanding of what benefits to expect from digitization or optimization of both functions. Bold & Sharp Sales and Marketing…

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What if ABM was just the ABC’s of selling…
 What if ABM was just the ABC’s of selling… 640 424 Bruno Sireyjol
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ABM platforms are said to go mainstream. Before you decide to join the bandwagon, let’s try to understand what’s behind the acronym and the technology that is supposed to serve the approach. This article is neither a plea for ABM nor an ABM platforms quick and dirty evaluation. It is intended to guide you through…

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