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5 mistakes to avoid in your forecast meetings
5 mistakes to avoid in your forecast meetings 640 427 Bruno Sireyjol

Forecast calls have become one of the main activities in sales. It should not. Solid business opportunities management skills and being able to predict the numbers is vital, namely for public companies which credibility and performance is assessed against their ability to deliver their quarterly goals. However, when talking to sales leaders, we discovered that…

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Solution Selling is not dead.
Solution Selling is not dead. 925 617 Bruno Sireyjol

If you think Solution Selling is about asking a prospect “what keeps him up at night” during your first meeting, then Solution Selling is dead and buried.⚰️ Solution Selling’s reputation was built on deep discovery of needs. And a sometimes heavy-handed questioning technique of aligning the benefits of the proposed solution to those needs. Reductive…

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